Lucky Brand Doesn’t Leave Customer Experience to Chance
Lucky Brand Elevates Direct-to-Consumer Operations with SoundCommerce
Lucky Brand is obtaining new levels of enterprise visibility in an effort to maximize customer satisfaction.
The denim brand, which sells directly to consumers via an e-commerce website and more than 260 stores, intends to improve customer experience by increasing its access to real-time enterprise data. The retailer is implementing the operations data platform (ODP) from SoundCommerce to obtain operational insights and enhance decision-making across sales and fulfillment channels.
Find the full story over at Chain Store Age.
Lucky Brand Leverages Operations Data To Improve Inventory Visibility Across 200+ Stores
SEATTLE, WA, September 25, 2019 – Operations data platform provider SoundCommerce announced today that Lucky Brand, a leading fashion designer and manufacturer of premium denim jeans, apparel and home goods, has adopted the SoundCommerce operations data platform (ODP) to elevate its direct-to-consumer (DTC) commerce operations.
Tech Moves: Former Amazon Execs Flock to Startups
With a network of 200+ stores that fulfills almost half of the denim company’s online orders, Lucky Brand sought new technology to improve its cross-channel delivery operations, starting with inventory visibility. Mike Relich, COO of Lucky Brand, described the previous backend retail operations at the company as “opaque,” prior to working with operations data platform SoundCommerce.
Check out the full story at Retail Touchpoints.
Ex-Amazon, Brooks Running Exec Meredith Han Dives into Data as New SoundCommerce COO
Operations data platform SoundCommerce hired Meredith Han as chief operating officer. Han was senior director of global ecommerce at Brooks Running and worked as a senior project manager at Amazon.
Operations data platform provider SoundCommerce announced today the appointment of industry expert Meredith Han as the company’s Chief Operating Officer responsible for SoundCommerce technology products, value added services, and core company operations. Han is a veteran technology product and direct-to-consumer commerce executive with tenure at Amazon.com where she helped launch the health & personal care business; Kosmix, acquired by Walmart to become Walmart Labs; and Brooks Running, a Berkshire Hathaway company where she led the direct-to-consumer business for nine years.