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The Lead Summit 2024

Wednesday, July 10, 2024 8:00 AM Thursday, July 11, 2024 6:00 PMBooth #207 Pier 36299 South StreetNew York City, NY United States (map) Join us at The Lead Summit 2024 in New York! We would love to talk about how SoundCommerce gives omnichannel brands the edge by making retail data useful and actionable across marketing, merchandising, and operations.  […]

Balsam Brands Selects SoundCommerce to Power AI, Analytics and Data Activation

May 8, 2024 9:00 AM ET SoundCommerce Unlocks the Value of Marketing, Merchandising,and Operations Data for the Global eCommerce Brand The Brand Adopts the Modern Data Stack with SoundCommerce and Snowflaketo Accelerate Time-to-Value for Data Discovery and Insights to Action SEATTLE, MAY 8, 2024 – SoundCommerce today announced it has been selected by BalsamBrands, a […]

Leveraging AI To Transform Actionable Business Strategies Reliably

By Jack M. Germain April 26, 2024 6:00 AM PT The Journey Toward Predictive Accuracy . . . SoundCommerce is an example of why using data to predict actionable results is not a one-size-fits-all process. The company takes a different approach than other data management providers by using a no-code environment accessible to everyone. The company’s […]

SoundCommerce Selected to Power Hearst’s Commerce Data and Analytics

SoundCommerce to Align Marketing, Merchandising, and Operations with Profit and Customer Lifetime Value for Hearst April 03, 2024 09:00 AM Eastern Daylight Time SEATTLE–(BUSINESS WIRE)–SoundCommerce, the composable retail data platform, announced it has been selected by Hearst, one of the nation’s largest global, diversified information, services and media companies. This partnership will enable Hearst to […]

Pacsun enhances messaging with data-based customer insight

Pacsun is engaging in real-time, data-driven interactions with customers. Published March 15, 2024 The teen apparel and accessories retaileris deploying a joint solution from data platform provider SoundCommerce and marketing technology vendor Cordial to send customers email, SMS, and mobile app messages based on data. The collaborative solution integrates SoundCommerce’s intelligent data pipeline, retail data models and […]

Pacsun Unites Commerce Channels with First-Party Data Solution

The retailer is the first consumer brand to take advantage of a partnership between SoundCommerce and Cordial that unites data and personalization. Published March 14, 2024 Dive Brief: Dive Insight: The partnership between SoundCommerce and Cordial is billed as a way for omnichannel retailers to boost customer loyalty and revenue opportunities by combining data-driven insights […]

10 Advantages of Real-Time Data Streaming in Commerce

Co-authors Rachel Workman and Jared Stiff.

Using Prebuilt Data Models? You Should Be

In 1978, LEGO introduced a brand new line of construction sets branded LEGO Space. The sets in the series included parts and features built for science fiction adventure and were among the first to include the now-iconic LEGO minifigure. Winning toy of the year in Germany and the UK in 1979, LEGO Space helped drive […]

The Benefits of Solutions Offering Open-Source Libraries of Transformation and Mapping Logic

How can I develop useful machine learning algorithms on complex data sets and models – without the heavy lift of engineering everything from scratch? Generative AI represents a step-change increase in the speed of analysis, but the utility of even the best GenAI tools are still constrained by the quality of the data and data […]

Harnessing the Power of a Composable Data Platform: A Retailer’s Guide to Holiday

For most retailers, the holiday season is their busiest time of year. It’s when they have their largest number of transactions and their largest sales dollars. As consumers head to physical and online stores to purchase gifts, decorations, and more, a massive influx of data is generated. This surge in data across all areas of […]

Winning Brands Operate on Shared Understanding of Data

Define Your Data Early and Completely to Unify and Align Departments and Teams In the science fiction drama Arrival, linguist Dr. Louise Banks discovers that (spoiler alert!) the language shared by visiting aliens is a rosetta stone that unites Earth’s global powers by enabling shared understanding across countries and cultures. This shared language provides a […]

What Drives D2C Brand Valuations?

$50M on $1.4B | D2C Brand Valuations Customer equity is the north star of every consumer brand. This is true even for brands still operating primarily as wholesale suppliers to the retail channel. They may not understand or fully appreciate yet that the enterprise value of any consumer business is simply a multiple of (end) […]