Explore by Use Case

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Omnichannel Performance

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Customer Lifetime Value

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Paid Media Performance

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Shopper Lifecycle and Activation

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Order Lifecycle

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Merchandising Performance

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Operating Profitability

Omnichannel Performance

To automate executive Weekly Business Review (WBR) data models and reports, SoundCommerce provides:

 

  • Brick & Mortar Store Performance: WoW, YoY
  • Owned/DTC Commerce Performance
  • Amazon Marketplace Performance
  • New vs. Existing Customer Engagement
  • Cross-Channel and Paid Media Performance
  • Order Lifecycle including Cancellations, Returns and Shipping Latency
  • Order Unit Economics including Variable Cost and Contribution Profitability

Executive Leaders

Data Analysts

Retail Operations

Marketers

IT & Data Teams

Customer Lifetime Value

To support complete shopper profile data models and reports, SoundCommerce provides:

 

  • Unified Shopper Profiles with Matched / Deduplicated Customer IDs (CuIDs)
  • Complete Omnichannel Order History per Customer
  • Full Visibility into Omnichannel Customer Returns and Exchanges
  • Both Revenue and Profit Versions of Customer Lifetime Value (CLV)
  • Accurate Direct and Burdened Cost-to-Acquire (CAC) per Shopper
  • Repeat Purchase Analysis and Recommendations
  • Recency, Frequency and Monetary Value (RFM) Shopper Analysis
  • Email and SMS Engagement by Campaign and by Unique Shopper

Executive Leaders

Data Analysts

Retail Operations

Marketers

IT & Data Teams

Paid Media Performance

To support complete digital marketing efficiency and performance data models and reports, SoundCommerce provides:

 

  • Digital Marketing Channel Spend and Activity Collected Directly from Source Channel APIs
  • Flexible Attribution Modeling from Google Analytics, Rockerbox, and other Attribution Tools
  • Exact Matching of Campaign Transaction IDs to Ecommerce Order IDs
  • Omnichannel Conversion, Order, and Customer Awareness Collected Directly from Shopping Carts and Point-of-Sale Systems
  • Ad Spend, Conversion and Order Detail by Shopper
  • New and Repeat Shopper Awareness Derived from Order Files not Browser Cookies or Tags
  • Accurate Cost-to-Acquire (CAC) and Cost-to-Reengage (CRC) Shoppers Based on Order Files not Browser Cookies or Tags

Marketers

Data Analysts

Shopper Lifecycle and Activation 

To support complete shopper lifecycle data modeling and reporting, SoundCommerce provides:

 

  • Universal Customer IDs (CuIDs) for Matching
  • Integration with Third-Party Behavioral Data
  • Complete Omnichannel Order History
  • Market Basket Analysis
  • First Order; Cross-Order Shopper Behavior Analysis
  • Customer Engagement by SKU and Category
  • Customer Engagement by Promotion
  • New vs. Returning Customer Analysis
  • Repeat Purchase Propensity Analysis

Marketers

Data Analysts

Order Lifecycle

To support complete order lifecycle data models and reports, SoundCommerce provides:

 

  • Demand-Sales and Shipped Sales Revenue and Cost Categorization
  • “Golden Order” Analysis, i.e. On Time In Full Performance
  • Fulfillment and Delivery Latencies
  • Operational Exception Analysis including Cancellations and Late or Failed Deliveries
  • Returns and Exchanges Analysis

Executive Leaders

Retail Operations

Merchandising Performance

To support complete merchandising data modeling and reporting, SoundCommerce provides:

 

  • Omnichannel Item Master / Catalog Awareness
  • Cross-Channel Merchandising Offers and Promotions Awareness
  • Product SKU, Category and Style Performance Analysis
  • Price and Promotion Impact on Revenue and Profitability
  • Cross-Sell Basket Analysis
  • First- and Repeat-Order Product SKU Correlation to Customer Lifetime Value (CLV)

Executive Leaders

Retail Operations

Operating Profitability

To support order and customer profitability and retail unit economics analysis, SoundCommerce provides:

 

  • Contribution Profit Insights for Orders and Customers Net of:
    • Digital Marketing Cost of Acquisition and Retention; CPO and CAC
    • Price Promotional Discounting
    • CoGS and Product Inventory Cost; Supports both Order Item and Inventory Costing Models
    • Variable Shipping Costs
  • Order Overages:
    • Oversized Items/Dimensional Shipping, Giftwrap, Personalization

Executive Leaders

Data Analysts

Retail Operations

Marketers

IT & Data Teams